DIGITAL MEDIA SPECIALIST
We are looking for a qualified Digital media specialist to join our team. You will lead our marketing efforts using new media and digital tools.
Our offering is founded in wellness (beyond fitness), holistic health, alternative medicine & conscious lifestyle we really need someone in this role who lives and breathes this as much as we do. We are breaking through a new paradigm, disrupting big pharma and big food so our voice and strategy needs to be something that is innovative and dynamic.
If you know how to creatively handle various online marketing tools, through social media & written & video content, this position is for you. You will work closely with the Founder and director of Global Marketing, Comms & PR to coordinate our marketing, advertising and promotional activities.
Ultimately, you should be able to promote our company and increase client engagement.
- Design digital media campaigns aligned with business goals
- Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
- Manage end-to-end digital projects
- Establish our web presence to boost brand awareness
- Maintain a strong online company voice through social media
- Liaise with Marketing, Sales and Product development teams to ensure brand consistency
- Suggest and implement direct marketing methods to increase profitability
- Monitor ROI and KPIs
- Stay up-to-date with digital media developments
- Proven track record and case studies through past work experience as a Digital media specialist or Digital marketing manager
- At least 5 years experience
- Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software
- Experience with visual communication principles
- Familiarity with web design and content management systems
- Excellent analytical and project management skills
- An ability to multitask and perform under tight deadlines
- Strong verbal and written communication skills
- BSc degree in Marketing, Digital media or relevant field
- Additional qualification in web design or animation is a plus